The Moderating Role of Financial Technology in the Relationship between Business Process Reengineering and Sustainable Competitive Advantage Dr. Abdlaziz Ride Abed Saleh Sadaqa Department of Management, Faculty of Business and Finance, the World Islamic

Abstract

Abstract

This study aims to examine the impact of BPR (business process reengineering) on SCA (sustainable competitive advantage) and the moderating role of financial technology within a Jordanian Commercial Banks. The study data were collected from 205 top and middle managers in Jordanian Commercial Banks. This paper utilized (PLS-SEM) using SmartPLS4 software to assess the measurement, structural models as well to test hypotheses. According to the findings, BPR (business process reengineering) has a positive impact on SCA (sustainable competitive advantage) (β = 0.678, t = 15.282, p < 0.000) and (R2 = 0.876), which means that 87.6% of the variance in SCA (sustainable competitive advantage) has been explained by BPR (business process reengineering). Moreover, financial technology moderate the relationship between business process reengineering and sustainable competitive advantage, as well the weak effect size, which may be a result of several possible factors in the Jordanian context, including the disparity in the level of adoption of financial technology among banks due to regulatory restrictions, in addition to the lack of availability of an integrated digital infrastructure. Also, the study revealed that this paper contributes to the resource-based and dynamic capabilities views by demonstrating the impact of BPR (business process reengineering) on SCA (sustainable competitive advantage) and the moderating role of financial technology variables.

Keywords: Business Process Reengineering, Sustainable Competitive Advantage, Financial Technology, Jordanian Commercial Banks, Jordan