Reality of Open Innovation in Jordanian Business Companies

Business Department - Faculty of Business - Al al-Bayt University Mafraq - Jordan 25113

Abstract

The aim of this study was to identify the extent of the clarity the concept of open innovation among the managers of Jordanian business companies. It discussed the impact of some organizational factors such as size, age and the company work nature.

It also addressed some open innovation practices, the factors that are taken into consideration when developing innovative plans and managers’ attitudes towards this type of innovation.

A field study was conducted to cover the population of (231) industrial business companies and registered at the Amman Stock Exchange. The study relied on the sample survey method to study and analyze the study population. A questionnaire was conducted to obtain data.

The researcher distributed the questionnaire to each company. (120) questionnaires were distributed, from them, (120) were valid for analysis. Descriptive methods were used in this study.

The findings of the study indicated that a significant percentage of Jordanian business company managers have ambiguity or lack of clarity in the concept of open innovation (40%), and this may negatively affect how these companies use open innovation plans.

Research also showed that managers of modern Jordanian business companies are more understanding of open innovation than their counterparts in old companies, and managers of Jordanian business companies tend to centralize the development of innovative plans.

Moreover, the study showed that there are positive attitudes among the managers of Jordanian business companies towards open innovation. Based on the study outcomes, the researcher presents some recommendations for the companies studied, governmental and private institutions, and future researches.

key words

Company Size, Company Business Nature, Company Establishment Date, Centralization, Open Innovation, Business Companies, Amman Stock Exchange, Jordan